Disney Dreamlight Valley Laying the foundations for interactive fan worlds Case Study Ben Woods November 2023 Product Strategy Read the case study …
Good Good Golf Leveraging the commercial power of the creator group Case Study Samuel Griffin and Ben Woods April 2023 Video YouTube Product Strategy Read the case study …
Apple Music is winning over US 25-34s Case Study Kriss Thakrar and Tatiana Cirisano April 2023 Apple Spotify Music Read the case study …
Artiphon’s Minibeats brings social music creation to Snapchat Case Study Tatiana Cirisano March 2023 Music Product Strategy Read the case study …
Xbox Game Pass Ultimate Samsung smart-TV partnership Case Study Tim Mulligan November 2022 Video Samsung Microsoft Read the case study …
Splice Case Study Mark Mulligan and Kriss Thakrar September 2021 Music Justin Bieber AI Read the case study …
BTS BTS hit big with the most successful virtual concert yet Case Study Mark Mulligan, Karol Severin and Kriss Thakrar May 2021 Music concerts BTS Read the case study …
Splash / Tones and I Splash / Tones and I event showcases the future of artist-fan engagement Case Study Mark Mulligan January 2021 Music Sony Music lil nas x Read the case study …
Driift Driift creates a new vertically integrated approach to live performances Case Study Mark Mulligan December 2020 live music Music Product Strategy Read the case study …
BandLab BandLab taps the growing demand for creator communities Case Study Mark Mulligan November 2020 Music BandLab online publishing Read the case study …
BBC Sounds BBC Sounds sets a blueprint for broadcaster podcast strategy Case Study Mark Mulligan October 2020 Spotify Home audio Digital audiences Read the case study …