The Attention Recession How inflation and the pandemic are reshaping entertainment
Report by Mark Mulligan, Tim Mulligan, Karol Severin, Hanna Kahlert, Tatiana Cirisano and Annie Langston
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With the recent announcement of the million subscriber drop in Netflix’s 2022 figures, and Spotify seeing slower paid user growth, MIDiA’s predicted attention recession has come into fruition. MIDiA’s in-house analysts take you through the key insights and trends of this new chapter and its implications across music, video, games, marketing, and audio industries. Alongside this, we dive deeper into the resulting consumer impact and audience behaviour.