Video Reports from MIDiA Research

Video discovery
The new streaming battleground

Report by Tim Mulligan

25 Jan 2022

Q3 2021

Now that video streaming consumer activity is mainstream (Netflix WAU is currently at 59%), the challenge is for video to maintain its dominance over competing media formats. At the heart of all this…

Video Consumer Snapshot Q3 2021
US, Canada, Australia, UK, Germany, France, Sweden, South Korea, Brazil

Cover image for Video Consumer Snapshot Q3 2021

Report by Tim Mulligan

22 Dec 2021

£3,000.00

Online video

subscription video on demand

SVOD

Introduction: This slide deck presents consumer demand for video subscription services and streaming consumption, with detail for streaming services and video consumption preferences The data is pulled…

Consolidation and retention
How D2C is now driving video M&A strategy

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Report by Tim Mulligan

30 Nov 2021

£3,000.00

Online video

subscription video on demand

streaming video

The D2C big bang moment of 2019/2020 opened up a new offensive front for media majors as they competed with the communications and tech majors for streaming audience market share, which was previously…

Video Consumer Snapshot Q2 2021
US, Canada, Australia, UK, Germany, France, Sweden, South Korea, Brazil

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Report by Tim Mulligan

28 Oct 2021

£3,000.00

streaming

subscription video on demand

streaming video

This slide deck presents consumer demand for video subscription services and streaming consumption, with detail for streaming services and video consumption preferences. The data in this deck is pulled…

Smart home
Smart devices are winning the battle for the future of TV

Report by Tim Mulligan

30 Sep 2021

£3,000.00

q2 2021

VOD

smart home

The unbundling of TV consumption is catalysing the smart home, with media streamers and smart TVs driving adoption and engagement. The smart home entertainment ecosystem will expand due to smart devices…

Sci-fi video fan consumer snapshot, Q2 2021
US, Canada, Australia, UK, Germany, France, Sweden, South Korea, Brazil

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Report by Tim Mulligan

27 Aug 2021

£3,000.00

Online video

YouTube

netflix

This slide deck presents sci-fi video fan consumer demand covering video services, live TV viewing, binge viewing, device viewing, YouTube consumption, and leading video services by WAU penetration. The…

Unlocking mainstream AVOD
The silver streamer catalyst

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Report by Tim Mulligan

31 Jul 2021

£3,000.00

AVOD

Silver Streamer

demographics

Ad-supported video on demand (AVOD) has been championed as the free-to-access equivalent of subscription video on demand (SVOD). However, for AVOD to become the digital successor to free-to-view TV…

How does AVOD unlock the mainstream consumer

Report by Tim Mulligan

12 Jul 2021

Free Report

Video

How does AVOD unlock the mainstream consumer webinar presentation.

MIDiA Research video streaming subscription forecasts 2021-2027
Margins eclipse reach as developed markets dominate revenue growth

Cover image for MIDiA Research video streaming subscription forecasts 2021-2027

Report by Tim Mulligan

28 Jun 2021

£5,000.00

Video

forecast

2021

This report presents the key figures, trends and drivers of MIDiA’s video streaming forecast model. The figures presented in this report are in billions of US dollars unless otherwise stated. An Excel…

Video consumer snapshot Q1 2021
US, Canada, Australia, UK, Germany, France, Sweden, South Korea, Brazil

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Report by Tim Mulligan

31 May 2021

£3,000.00

Video

consumption

trends

This slide deck presents consumer demand for video subscription services and streaming consumption, with detail for streaming services and video consumption preferences. The data is pulled from MIDiA’s…

The rise of the silver streamer
55+ demographic reshapes video streaming

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Report by Tim Mulligan

30 Apr 2021

£3,000.00

silver streamer reaggregation

video ecosystems

d2c

2020 brought video streaming into the mainstream, resulting in an aging consumer base as later adopters embraced the digital-first behaviour. With binge viewing typically occurring at the start of on-demand…

Future-proofing growth and curtailing subscriber churn post pandemic

Report by Tim Mulligan

22 Apr 2021

Free Report

Future-proofing growth and curtailing subscriber churn post pandemic webinar slides.

Video consumer snapshot Q4 2020
US, Canada, Australia, UK, Germany, France, Sweden, South Korea, Brazil

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Report by Tim Mulligan

30 Mar 2021

£3,000.00

Video

audience insight

Mobile content

This slide deck presents consumer demand for video subscription services and streaming consumption, with detail for streaming services and video consumption preferences. The data is pulled from MIDiA’s…

Q4 2020 US D2C deep dive
An attention recession looms

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Report by Tim Mulligan

28 Feb 2021

£3,000.00

q4 2020

US D2C

Deep Dive

The US market is starting to see initial signs of fatigue as the D2C disruptors begin to reduce monthly user engagement among the three dominant incumbent subscription video on demand services. Netflix,…

OTT Distribution and Partnerships
StreamTV Growth Summit 2021

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Report by Tim Mulligan

16 Feb 2021

Free Report

Video

streaming

audience insight

OTT Distribution and Partnerships A MIDiA Research Presentation for StreamTV Growth Summit 2021

The Great Reaggregation
Lockdown, Demand and Consolidation

Report by Tim Mulligan

29 Jan 2021

£3,000.00

Video

reaggregation

video ecosystems

COVID-19 removed the constraints imposed by peak attention, leading to a surge in home-based entertainment consumption and streaming adoption. Fortuitous timing, enforced home working and the end of…

Virtual Concerts
A New Video Format

Report by Mark Mulligan

22 Dec 2020

£4,000.00

Video

Music

The global pandemic thrust the live music sector into chaos, with global revenues falling by 75% in 2020 compared to one year previously. The music industry was rocked by first-order impacts (no concerts,…

Broken Windows
How Streaming Is Redefining the Movie Proposition

Report by Tim Mulligan

21 Dec 2020

£3,000.00

Video

COVID-19 significantly reduced theatrical movie releases and has necessitated a shift to streaming premiers for studios, especially those with recently launched direct-to-consumer services. While Disney…

Q3 2020 US AVOD Consumer Deep Dive
The Roku Channel, Pluto TV, Tubi TV and IMDb TV

Cover image for Q3 2020 US AVOD Consumer Deep Dive

Report by Tim Mulligan

27 Nov 2020

£3,000.00

AVOD

streaming video

d2c

Ad-supported video on demand (AVOD) continues to lag behind subscription video on demand (SVOD) in a US market still heavily focused on paid subscriptions. AVOD weekly active engagement grew steadily…

The Case for News in Video D2C Services

Report by Tim Mulligan

30 Oct 2020

£3,000.00

news

news consumer

Video D2C

Digital disruption of the traditional pay-TV landscape was led by subscription video on demand (SVOD) services using scripted drama to gain consumer adoption, one of pay-TV’s very own four pillars.…

Reports: Video