Content proliferation is remaking entertainment categories and giving rise to experiential consumption

Cover image for Content proliferation is remaking entertainment categories and giving rise to experiential consumption

Photo: Dominik Vanyi

The attention economy reaching saturation was a disruptive force in entertainment long before the coronavirus pandemic. Too much competition for too little time meant that audience engagement was increasingly hard to grab and harder still to retain.

This post is for

MIDiA clients

Back to blog

For companies:

Become a MIDiA client

Access independent research and strategic insight designed for the entertainment economy.

  • Unlock our full report archive and exclusive client-only analysis.
  • Engage directly with MIDiA analysts through tailored briefings and advisory services.
  • Gain clear, actionable insights to support more confident decision-making.
Enquire about company access

Want the latest entertainment research and insights directly to your inbox? Our newsletter has you covered, click here to subscribe.

The discussion around this post has not yet got started, be the first to add an opinion.

Add your comment