Music market subscriber shares 2021 Growth is not letting up yet

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This report presents key figures from MIDiA’s global music subscriber market shares model. The full dataset is published alongside this report, with quarterly data (from            2015 to            2021) and annual label trade revenue (from FY 2015 to FY 2020) for more than            streaming services across            different markets. The Excel dataset also includes an extensive consumer survey dataset.

Companies and brands mentioned in this report: Amazon Music, Anghami, Apple Music, AWA, Deezer, Gaana, Genie Music, YouTube Music, Hungama, Jio Saavn, Line Music, Melon, Napster, NetEase, Pandora, SoundCloud, Spotify, Tencent Music, Tidal, VKontakte, Wynk, Xiami, Yandex 

Notes: 

  •   All revenues refer to label trade revenues (i.e., royalties paid for master recordings). 
  • Subscriber additions refer to net additions and do not reflect churned subscribers.
  • For ease of reading, digital service providers (DSPs) are typically shortened. Importantly, this means that all references to YouTube refer to YouTube Music Premium, rather than the main YouTube app, unless otherwise stated.

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