Games consumption Q1 2022 Time spent takes centre stage
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Time spent on games is growing in importance as a key performance indicator for the games industry. Whether it is games subscription services deciding which titles and publishers to prioritise in terms of partnerships, or individual games assessing which distributor or console ecosystem to strike an exclusive deal with, right through to planning effective marketing campaigns and product strategies, the average time spent on games and the monitoring of relevant gamer segments will play an increasingly important role. With this in mind, MIDiA presents its inaugural annual games consumption model and report.
Companies and products mentioned: Among Us, Animal Crossing, Assassin’s Creed, Apex Legends, Call of Duty, Elden Ring Fall Guys, FIFA, FreeFire, GTA, Far Cry, Fortnite, League of Legends, Lost Ark, Madden NFL, Minecraft NBA Nintendo , PlayStation , Pokémon, PUBG, Red Dead Redemption, Roblox, Rocket League, Sonic, Spider-man, Super Mario, Valora nt, and Xbox