Superfans

The identity and community of fandom

Reports

Cover image for The superfans of music superstars

The superfans of music superstars
Olivia Jones
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Cover image for Music merchandise demand

Music merchandise demand
Tatiana Cirisano
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Cover image for The state and future of music fandom

The state and future of music fandom
Tatiana Cirisano
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Cover image for Kill the campaign

Kill the campaign
Mark Mulligan and Tatiana Cirisano
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Cover image for Building a fan economy with Fan-Powered Royalties

Building a fan economy with Fan-Powered Royalties
Kriss Thakrar, Tatiana Cirisano and Perry Gresham
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Blog Posts

Cover image for Mining fandom: Music’s Drive to Survive moment

Mining fandom: Music’s Drive to Survive moment
Ben Woods
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Cover image for How to build a strong fanbase using identity resonance

How to build a strong fanbase using identity resonance
Olivia Jones
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Cover image for Craft versus character: the equation the music industry needs to fix

Craft versus character: the equation the music industry needs to fix
Mark Mulligan
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Cover image for How PlayStation broke its hardware and active user records in Q4

How PlayStation broke its hardware and active user records in Q4
Rhys Elliott
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