MIDiA Reports

Next-Generation Consoles
PS5 Starts in Pole Position

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Report by Karol Severin

23 Nov 2020

The winter holiday season has always been important for next-generation console launches, but this one is different. Negative effects of the current recession will intensify, engagement will be less predictable...

Creator Tools
The Music Industry’s New Top of Funnel

Report by Mark Mulligan

13 Nov 2020

£7,500.00 excl. VAT

creators

Music creators

artists

Music production has traditionally been, at best, an adjacent industry to the recording business, and at worst simply a cost centre. That is now all changing. COVID-19’s disruption catalysed the already-rapid...

Post-Pandemic Programming Webinar Presentation

Report by Mark Mulligan, Tim Mulligan, Karol Severin, Alistair Taylor, Keith Jopling and Hanna Kahlert

11 Nov 2020

Free Report

Video

Music

Games

After a period of disruption to the global entertainment landscape, many businesses have found a way to adapt to the new normal, but the recession and prospect of further pandemic peaks have created an...

State of the YouTube Music Economy 3.0 -
End of the Beginning

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Report by Mark Mulligan

30 Oct 2020

£5,000.00 excl. VAT

Music

YouTube

Business Strategy

This is the third bi-annual report of its kind, providing the most comprehensive view available of the YouTube music economy. It presents data for revenues, royalty payments, streams, subscribers, user...

The Case for News in Video D2C Services

Report by Tim Mulligan

30 Oct 2020

£3,000.00 excl. VAT

news

news consumer

Video D2C

Digital disruption of the traditional pay-TV landscape was led by subscription video on demand (SVOD) services using scripted drama to gain consumer adoption, one of pay-TV’s very own four pillars....

The Rising Power of UGC

Report by Mark Mulligan and Keith Jopling

26 Oct 2020

Free Report

Music

Media and Marketing

user generated content

About this report Audible Magic has commissioned MIDiA to produce a White Paper on the rising power of UGC and the untapped opportunity to monetise the growth in UGC consumer behaviours and new platforms....

Podcasts Q2 2020
Spotify Takes an Early Lead

Report by Mark Mulligan

9 Oct 2020

£3,000.00 excl. VAT

Podcasts

podcast strategy

Product Strategy

Podcasts have become the next battle front for audio. Spotify’s ambitious content and product strategy have enabled it to become an early leader, but the podcast market is still in its infancy, with...

Q1 2020 UK Sports Betting Consumer Engagement Snapshot

Report by Tim Mulligan and Alistair Taylor

5 Oct 2020

£3,000.00 excl. VAT

UK Sports Betting

sports better

sports betting

Methodology: This mini report is a review of trends and data on sports betting from Q3 2019 to Q1 2020 in the leading English-speaking markets of the US, UK, Canada, and Australia, with a focus on UK sports...

Independent Artists
Pathfinding Through a Pandemic

Report by Mark Mulligan and Keith Jopling

30 Sep 2020

Free Report

Music

independent artists

indie artists

2019 was yet another stand-out year for independent artists, with revenues, streams and market shares all growing strongly. Then, along came COVID-19 and the world turned upside down. However, in lockdown...

DAZN 2019 Financials and Subscriber Deep Dive
Domestic Rights Key to Unlocking Audiences

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Report by Alistair Taylor

30 Sep 2020

£3,000.00 excl. VAT

Video

DAZN’s 2018 financials highlighted the difficulty in encouraging consumer adoption of a digital live sports proposition with a limited portfolio of sports rights. 2019 marked a year of consolidation...

Killing Eve – A Case Study in Analysing Show Fandom

Report by Tim Mulligan

28 Sep 2020

£3,000.00 excl. VAT

Killing Eve

Scripted dram

show fandom

Killing Eve season three was released in April 2020, the third instalment of a critically acclaimed genre-hopping comedy/drama spy thriller about a female intelligence operative obsessively hunting a...

MIDiA Research Artist Survey Q2 2020

Report by Mark Mulligan and Keith Jopling

18 Sep 2020

£500.00 excl. VAT

independent artists

survey

charts

This deck presents findings from MIDiA's Q2 2020 survey of music artists, assessing the impact on their careers in the wake of the coronavirus. It consists of 13 charts/graphs/table slides. The full...

Music Subscriber Market Shares 4.0
Subscriptions Decouple from Revenue

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Report by Mark Mulligan

18 Sep 2020

£5,000.00 excl. VAT

streaming

music streaming

subscriptions

This report presents key figures from MIDiA’s global music subscriber market shares model. The full dataset is published alongside this report with quarterly data from Q4 2015 to Q1 2020 and annual...

Snapshot
UK Q1 2020 Consumer Engagement for MMA and Boxing

Report by Tim Mulligan and Alistair Taylor

11 Sep 2020

£3,000.00 excl. VAT

Audience Insight

Video

Methodology This mini report is a review of trends and data established on MMA and boxing engagement from Q3 2019 to Q1 2020 in the leading English-speaking markets of the US, UK, Canada, and Australia....

Post-Pandemic Programming
Surviving and Thriving in the Recession

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Report by Mark Mulligan, Tim Mulligan, Karol Severin, Alistair Taylor, Keith Jopling and Hanna Kahlert

9 Sep 2020

£5,000.00 excl. VAT

aeg

AMC Cinemas

Alphabet

COVID-19 caused dislocation and disruption to the global entertainment business. Now, the recession and the prospect of further pandemic peaks have created an unprecedented outlook for entertainment companies....

The Esports Viewer Dossier
Q2 2020

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Report by Karol Severin

28 Aug 2020

£1,499.00 excl. VAT

Games

esports

Audience Insight

The Esports Viewer DossierQ2 2020 covers: Demographics and penetration Genre and sports preferences Time and money spent Service usage Entertainment behaviours...

Recovery Economics
Post-Lockdown Sports

Report by Alistair Taylor

28 Aug 2020

£3,000.00 excl. VAT

Video

Media and Marketing

Critical Developments

As live sports resume following the coronavirus crisis lockdowns, the long-term impact of sports’ mass hiatus will be substantial. An activity gap created a void state for consumers, freeing up previously...

Music Marketing
The Velocity Game

Report by Mark Mulligan

24 Aug 2020

£3,000.00 excl. VAT

Spotify

music marketing

Marketing Strategy

Music streaming has become so central to the functioning of the record label business model that labels are becoming beholden to streaming service optimisation. A shift towards ever-larger numbers of...

Music Discovery
Streaming’s Growing Role

Report by Mark Mulligan

24 Aug 2020

£3,000.00 excl. VAT

Music

music discovery

music recommendations

Radio has long led music discovery and continues to do so today. However, streaming – both audio and video – are making up ground fast, especially among more engaged and younger music fans. These...

Q2 2020 UK Video Consumer Deep Dive

Report by Tim Mulligan

19 Aug 2020

£3,000.00 excl. VAT

UK Video

UK SVOD

uk tv

UK video engagement in Q2 2020 remains primarily a two-horse race between subscription-based Netflix and ad-supported YouTube, which returned to dominance with 55% weekly average user penetration –...