Reports: targeting

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Cover image for Unlocking mainstream AVOD

Unlocking mainstream AVOD The silver streamer catalyst

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Consumer Engagement Building Sustainable Brands in 2020 and Beyond

Cover image for Four Marketing Principles for the Digital Economy

Four Marketing Principles for the Digital Economy 1.0

Cover image for Digital Consumer Ad Profiles

Digital Consumer Ad Profiles Targeting Music and Video Streamers

Cover image for Managing Fandom

Managing Fandom Competing For Audience Attention Across Content Formats

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India’s Digital Consumers Race to Win The Next Billion Intensifies

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Advertising in China Reaching the Most Digitally Savvy Consumers