Reports: Product Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
The future of creator apps Fuelling engagement with fandom
AI chatbots The new conductors of entertainment
The case for in-game video platforms Closing the direct-to-consumer gap
The future of creator software Maximising AI’s engagement opportunity
The future of creator hardware AI’s new creative lane
Social is eating entertainment The future of memes, music, social platforms, and beyond
Video creator tools Hardware user profile
The single-player opportunity Course correcting from a red to blue ocean
Video creator tools Software user profile
Gamers' time Where it is and how to get it
Beyond the obvious Building future-focused strategy
The future revenue roadmap for ‘social’ platforms Ads, subscriptions, and creator tools
State of the music creator economy The consumer era
Immersive video fandom The rise of the centralised interactive fan world
