Reports: Music fandom
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Beyond the hype AI music creation in 2025
International success for local language artists A strategic playbook
Music streaming consumer profile Q4 2024 Stabilisation and fandom slowdown
The state of music AI The consumer opportunity lies in modification, not generation
State of the music video economy Balancing act
The state and future of music fandom Unleashing fan creativity
Return to live Post-pandemic music fans
Music’s Instagram moment The social music creation revolution
A field of all levels Strategizing music’s attention economy
Music IP as video content Why music fandom is strategically important for D2C
Music Marketing Niche is the New Mainstream
