Reports: Fans
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Social as the home of online scenes Going beyond viral moments
The fandom eclipse How fan content is competing with IP
India market focus A fandom and AI-forward online population
The superfans of music superstars Identity and cut-through
Music’s podcast potential Focus on branding over discovery
Fandom drivers From fan psychology to NFT demand
Entertainment fandom Monetise fandom, not attention
Sports Rights The Great Reset
