facebook Reports from MIDiA Research

Spotify Q2 2021 earnings
Slowdown arrives

Cover image for Spotify Q2 2021 earnings

Report by Mark Mulligan

11 Aug 2021

The growth headwinds that appeared in Q1 2021 manifested in a pronounced user growth slowdown in Q2, with ad-supported users hit hardest. Spotify has been through lean growth periods before, but what...

Live streamed concert demand
Ready for prime time

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Report by Mark Mulligan, Karol Severin and Kriss Thakrar

21 May 2021

£3,000.00 excl. VAT

live streamed concerts

live stream concerts

virtual concerts

Virtual concerts went from zero to a hundred at an unprecedented rate during the pandemic-shaped 2020, and the momentum carried through to 2021. But if lockdown years are like dog years, then so too...

Social media reboot
The rise of social 2.0 and the emancipation of the digital native

Report by Hanna Kahlert

19 Apr 2021

£3,000.00 excl. VAT

4Chan

AOL

Clubhouse

Social media is entering a new phase of innovation. Facebook’s trio of applications, alongside Snapchat, Twitter and other incumbents, still have market dominance. However, the rapid growth of TikTok,...

Sports audiences
The Gen Z opportunity

Report by Alistair Taylor

8 Feb 2021

£3,000.00 excl. VAT

Activision Blizzard

Amazon

amazon prime video

Digital natives are more likely to consume non-live sports than older, traditional sports fans, which presents rights holders and broadcasters with untapped potential for monetisation by harnessing...

Sports Rights
The Great Reset

Report by Alistair Taylor

16 Dec 2020

£3,000.00 excl. VAT

Amazon

BT Sport

BT

COVID-19 exposed live entertainment as a vulnerable asset class during a global health crisis, rendering services overly reliant on live sports broadcasts as primary churn candidates. A major overhaul...

The Case for News in Video D2C Services

Report by Tim Mulligan

30 Oct 2020

£3,000.00 excl. VAT

news

news consumer

Video D2C

Digital disruption of the traditional pay-TV landscape was led by subscription video on demand (SVOD) services using scripted drama to gain consumer adoption, one of pay-TV’s very own four pillars....

Post-Pandemic Programming
Surviving and Thriving in the Recession

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Report by Mark Mulligan, Tim Mulligan, Karol Severin, Alistair Taylor, Keith Jopling and Hanna Kahlert

9 Sep 2020

£5,000.00 excl. VAT

aeg

AMC Cinemas

Alphabet

COVID-19 caused dislocation and disruption to the global entertainment business. Now, the recession and the prospect of further pandemic peaks have created an unprecedented outlook for entertainment...

Q2 2020 UK Video Consumer Deep Dive

Report by Tim Mulligan

19 Aug 2020

£3,000.00 excl. VAT

UK Video

UK SVOD

uk tv

UK video engagement in Q2 2020 remains primarily a two-horse race between subscription-based Netflix and ad-supported YouTube, which returned to dominance with 55% weekly average user penetration –...

The Global Music Publishing Market
Streaming Shifts the Conversation

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Report by Zach Fuller

22 Aug 2019

£3,000.00 excl. VAT

at&t

Amazon

Anchor

The effects of music streaming having supplanted both the download and the CD as the mainstream format for recorded music (accounting for 50% of total recorded revenue in 2018) are being keenly felt across...

2019-2021
Emerging New Metrics for Sports Streaming Success

Report by Alistair Taylor

14 Jun 2019

£5,000.00 excl. VAT

licensing

rights acquisition

bidding

The clock is ticking down to 2021 when the major domestic sports rights in the US and the UK will start coming up for renewal. Thus far, pureplay sports streaming video on demand (SVOD) services such...

TV Fandom Q2 2018
SVOD Audiences Become Mainstream

Report by Alistair Taylor

19 Nov 2018

SVOD

subscription video on demand

consumer consumption

TV fandom underpins viewing across all platforms and territories, but is being reshaped by streaming, with audiences having much greater control over what they watch. This choice-led viewing provides...

MIDiA Data Spotlight: Social Apps
Facebook’s Long Shadow

Cover image for MIDiA Data Spotlight: Social Apps

Report by Alistair Taylor

27 Sep 2018

facebook

social app

WAU

This is part of MIDiA’s data snapshot series in which we spotlight curated consumer datasets. Figure 1: Facebook Dominates Social App Usage Weekly Active Usage of Leading Social Apps, Q1 2018 Regardless...

Tech Majors Market Shares Q1 2018
Advertising and Subscriptions Power Growth

Cover image for Tech Majors Market Shares Q1 2018

Report by Alistair Taylor, Karol Severin, Tim Mulligan and Zach Fuller

7 Jun 2018

£3,000.00 excl. VAT

Alphabet

Amazon

Apple

In Q1 2018 advertising revenue and services revenue drove strong growth for the tech majors – Alphabet, Amazon, Apple, Facebook, with Alphabet and Apple retaining their respective leads in each of...

Facebook’s Instagram Problem
Building Media Strategy In A Fragmented Audience World

Cover image for Facebook’s Instagram Problem

Report by Mark Mulligan

9 Feb 2018

facebook

messaging apps

messenger apps

In December 2016 Mark Zuckerberg announced that Facebook was embarking on a path to become a media company, but a media company unlike any other. More than one year on, Facebook’s metrics are revealing...

The Digital News Consumer

Report by Zach Fuller

27 Oct 2017

buzzfeed

facebook

Financial Times

As the publishing industry’s issues regarding monetisation move front and centre in the political debate over Facebook’s media influence, the way consumers discover and interact with news content...

Social TV Show Fandom
Nuances In Engagement Among SVOD Subscribers

Report by Tim Mulligan

24 Oct 2017

facebook

tv networks

YouTube

As the TV viewing experience becomes increasingly fragmented across the digital sphere, TV show fandom is becoming ever more nuanced. Across the five largest social apps by weekly usage, TV brand engagement...

The Emerging Video Content Bubble

Report by Tim Mulligan

26 Sep 2017

£3,000.00 excl. VAT

netflix

Amazon

facebook

Subscription Video On Demand (SVOD) services like Netflix, Amazon and Hulu have spurred a scripted drama renaissance and, in doing, so have trigged a content licensing arms race. Traditional TV networks...

YouTube Q2 2017
Quietly Bigger And Better Than Ever

Report by Tim Mulligan

31 Jul 2017

£750.00 excl. VAT

YouTube

facebook

YouTube consumers

The announcement in June 2017 that YouTube had 1.5 billion monthly logged-in users was the first official user number since the 2013 tally of One billion unique monthly users. This metrics reticence stands...

Paid Versus Free
Monetisation In The Post-Sales World

Report by Zach Fuller

24 Feb 2017

Apple

Blendle

facebook

As the app economy matures into an amorphous content landscape, a picture emerges of how free and pure subscription models impact the bottom-line of the creative industries across music, online video,...

Fake News 2017
Social Media’s Coming of Age

Report by Zach Fuller

20 Jan 2017

Fake News

Online publishing monetisation

click economics

By reaching the apex of cultural ubiquity, social media is being forced to answer questions it never imagined it would need to. Zuckerberg, Dorsey and Co.’s original missions could not have comprehended...

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