Reports: consumer behavior

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

How Consumers Adopt Technology Why The S-Curve Rules

The Brazilian Music Consumer Tentative Steps In An Emerging Digital Market

The Aficionado Impact How Super Fans Changing Spending Patterns Are Dragging Down Music Sales

Music Piracy in Brazil Assessing the Impact on Music Consumption

Music Consumer Segmentation From Lagging Indicators To Leading Indicators

Holiday Gifting Music’s Gifting Digital Double Whammy

Unlocking YouTube How YouTube’s Music Key Will Impact Subscriptions