The World's most influential media companies turn to MIDiA for data and insights on consumer behavior.
Billboard, December 2022
TikTok Is Driving Fewer Streams to Its Biggest Hits
The top viral TikTok songs were streamed far less in 2022 than they ... Mark Mulligan, managing director for music consultancy MIDiA Research, ...
The Verge, December 2022
A stealthy startup led by Tidal’s former COO plans to turn throwback tracks into modern hits
One reason for this gold rush has been the changing nature of the music business, explained Midia music industry analyst Tatiana Cirisano
Fortune, November 2022
Twitter users are preparing for the platform's funeral. Here's why it's too soon to bury Elon Musk
... are primarily using in their videos," said Tatiana Cirisano, a music industry analyst and consultant at the research firm MIDiA Research.
The Seattle Times, November 2022
TikTok urged by record labels to share more revenue, royalties
It's the single most important marketing tool the companies have, according to Mark Mulligan, an analyst with Midia Research.
Fortune, November 2022
TikTok is on track to earn $12 billion this year and record labels want a bigger cut of the action
As TikTok has grown in popularity, it has become one of the music industry's ... according to Mark Mulligan, an analyst with Midia Research Ltd.
Billboard, November 2022
Deezer's CEO Charts a Streaming War Battle Plan - Billboard
Deezer’s strategy seems more about becoming a “second-tier player that is strong where first-tier players are not,” says Mark Mulligan, analyst at MIDiA Research
Financial Times, September 2022
Would you trust AI with the aux?
Demand for music designed not to be noticed is on the rise among both businesses and consumers, says Mark Mulligan, analyst at Midia Research.
Financial Times, September 2022
How Wall Street stormed the music business
$368mn worth of music catalogue deals were announced publicly, according to Midia Research
CNBC, September 2022
TikTok is upending the music industry and Spotify may be next
"...the labels are scrambling to sign that song or that artist” said Tatiana Cirisano, a music industry analyst and consultant at Midia Research
Vanity Fair, August 2022
It’s Time for Big-Name Artists to Join Music’s New Labor Movement
According to market researcher MIDIA, Spotify is by far the major player with 31% of the market, more than twice that of its nearest rivals, Apple (15%) and Amazon (13%)
Billboard, August 2022
Eight Indie Artists Across Genres Share How They Make Money in 2022
MIDiA Research found that independent labels and artists over-performed in the music market in 2020, collectively growing at 27%.
GamesIndustry.biz, July 2022
The games industry is not going anywhere
"Whether or not there will even be a recession is still up for debate". Karol Severin
The Telegraph, May 2022
Britain's booming film and TV industry strives for an encore
If all of the services end up feeling the pinch, then that might affect how much you spend on shows," says Mark Mulligan, analyst at Midia Research
Financial Times, May 2022
Providence seeks to exit music market with $600m song sale
When Tempo and Providence went in, interest rates were historically low, so all of their calculations around returns were based upon those rates
BBC, April 2022
Have we seen peak Netflix?
"The economy for people's attention has peaked and the amount of spare time people have has run out" Mark Mulligan, MIDiA Research
Billboard, April 2022
Music Catalog Sales Grew 180% Last Year — But Were Likely Up More - Billboard
The 131 catalogs tracked by MIDiA Research were only part of a busy year for acquisitions, as many go unreported.
Quartz, March 2022
Will the streaming wars end in rebundling?
"...a niche proposition for older demographics willing to pay for premium niche services focused on sports and news" - Tim Mulligan, MIDiA Research
The Wall Street Journal, February 2022
Making TikTok Videos Leaves Musicians Feeling Burnout
self-releasing artists increased by a third in 2020 to five million, outpacing growth in streaming revenue, according to MIDiA Research
New York Times, February 2022
Spotify Bet Big on Joe Rogan. It Got More Than It Counted On.
Mark Mulligan: "...censoring Mr. Rogan could alienate his legion of fans and set a slippery precedent with other podcasters. That could put at risk their future podcast strategy...”
New York Times, February 2022
Why Podcasts Are Becoming Netflix
“It changed when podcasting became a business strategy for these companies,” said Tatiana Cirisano, a music industry analyst and consultant with MIDiA Research.
LA Times, February 2022
Hollywood is still groveling to China. It's not really working anymore
Midia Research analyst Mark Mulligan had bad news for artists: Streaming will not bring back the glory of the CD era
Time, February 2022
Joe Rogan's Use of Racial Slurs Adds to Pressure on Spotify
... quarter of 2021, more than double that of second-place Apple Music, according to Midia Research. Rogan's public troubles started on Jan.
BBC, February 2022
More and more musicians are releasing their own music: Here's why
...share of the music market is at an all-time high of 43.1% - worth $9.8bn (£7.19bn), according to MIDiA Research.
New York Times, February 2022
Behind Neil Young vs. Spotify, a Fraught Relationship With Musicians
...more than double that of its closest competitor, Apple Music, according to Midia Research, a market research firm.
Forbes, January 2022
Spotify Comfortably Remains The Biggest Streaming Service Despite Its Market Share Being ...
Research company MIDiA reports that there were 523.9 million paying ... Mulligan says that YouTube Music was “the standout success story among ...
The Verge, January 2022
Streaming music report sheds light on battle between Spotify, Amazon, Apple, and Google
Spotify was the largest music streaming service in the world as of the second quarter of 2021… according to a report from Midia Research