MIDiA Blog

Blog

YouTube Goes Into The Movie Business

Blog post by Tim Mulligan

6 May 2015

YouTube’s recent announcement to make movies with Awesomeness TV heralds the launch of new positive rather than reactive thinking by the world’s largest vide sharing and viewing site. On it’s 10th...

Three Takeaways from Apps World Berlin 2015

Blog post by Karol Severin

6 May 2015

Media and Marketing

The rise of Google Play in Germany In January 2013 Google Play monthly revenue in Germany was only a quarter of iOS App Store revenue. But in January 2015 Google Play revenue surpassed iOS in Germany....

FaceBook’S 25% Increase In Video Views & The Need For Premium Content

Blog post by Tim Mulligan

29 Apr 2015

Facebook’s CEO Mark Zuckerberg rightly described Facebook 1st quarter Financial Results as “A strong start to the year” with a record 1.44 billion monthly active users on the site. On a daily basis...

In-App Purchase Bundling: Door To Mass Market Or App Economy Devaluation?

Blog post by Karol Severin

29 Apr 2015

app economy

bundle

in app purchase

The App Economy is built upon shaky foundations. Too few apps account for too much of the total app revenue. Over three quarters of app revenue is earned via in-app purchase (IAP). Furthermore, high spending...

Why App Deletion Is The Next Big App Economy Challenge

Blog post by Karol Severin

17 Apr 2015

Media and Marketing

28% of smartphone users delete an app within one month of downloading it. There are numerous catalysts: boredom with apps, end of a trial period, being fed up with prompts to pay or simply exhausting the...

Why Netflix Is Worried About Sling TV

Blog post by Tim Mulligan

17 Apr 2015

disruption

ecosystem

streaming

Netflix CEO Reed Hastings has repeatedly presented HBO as the biggest competitive threat to his online subscription video service. Both companies have highly engaged audiences who respond well to segmented...

YouTube Gets Tough On Content Creators

Blog post by Tim Mulligan

14 Apr 2015

disruption

ecosystem

Online video

YouTube CEO Susan Wojicki’s stated goal to move beyond the ad-funded content model for the world’s largest video site is nearing fruition. YouTube has drafted new rules for its partners - content owners-...

Mobile Concierge Services Take Consumer Data Analysis To The Next Level

Blog post by Karol Severin

10 Apr 2015

consumer data analysis

consumer data analytics

consumer insight

Technology solutions as tools for consumer behavior data gathering, analysis, and automated online and mobile marketing have gone through a tremendous amount of development. Yet paradoxically, the next...

How Apple Subscriptions Will Change Streaming

Blog post by Mark Mulligan

1 Apr 2015

apple beats

apple music

beats music

All of the talk this week has been of Jay-Z’s TIDAL and how it might change the streaming market. In reality it is another new entrant that will have biggest near term impact: Apple’s forthcoming music...

Radio's Streaming Distruption

Blog post by Karol Severin

31 Mar 2015

Music

MIDiA has just published its latest report on the global radio market: Radio’s Streaming Disruption: How Streaming And Smartphones Disrupt Radio Audiences. Here are some highlights from the report. MIDiA...

Why Netflix And Amazon Want Jeremy Clarkson

Blog post by Mark Mulligan

26 Mar 2015

Amazon

exclusive content

jeremy clarkson

The BBC’s decision not to renew the contract of the ever-controversial Top Gear presenter Jeremy Clarkson has generated far more than its fair share of media attention. It has even triggered responses...

Vessel Opens Its Door To Closed Windows

Blog post by Tim Mulligan

25 Mar 2015

YouTube has ridden the wave of improving technology, connectivity and consumer sophistication, to become the largest content destination on the planet. Along the way it has ruffled feathers, disrupted...

Music Piracy In Brazil: Assessing The Impact On Music Consumption

Blog post by Mark Mulligan

3 Mar 2015

brazil

brazilian music consumer

brazilian music market

MIDiA is pleased to announce the first report from our new Latin American market analyst Leo Morel. The report ‘Music Piracy In Brazil: Assessing The Impact On Music Consumption’ deep dives into the...

Monetising Super Fans With Interactive Artist Subscriptions

Blog post by Mark Mulligan

12 Feb 2015

curated content

music aficionado

music innovation

MIDiA Research has released a new landmark report ‘Next Generation Music Products: Monetising Super Fans With Interactive Artist Subscriptions’. The report and supporting data is immediately available...

US Music Consumers: The Growing Impact Of Free

Blog post by Tim Mulligan

16 Jan 2015

MIDiA has just published a new report “US Music Consumer Deep Dive: The Growing Impact Of Free”. The report reveals how the US market continues to act as a global bellwether for how emerging digital...

Holiday Gifting: Music's Gifting Digital Double Whammy

Blog post by Mark Mulligan

17 Dec 2014

Music

MIDiA Research this week released a new report ‘Holiday Gifting: Music’s Gifting Digital Double Whammy’. MIDiA Research clients can download the report and dataset here . The music industry has long...

Music Consumer Segmentation: From Lagging Indicators To Leading Indicators

Blog post by Mark Mulligan

5 Dec 2014

Music

This week we published our latest report: “Music Consumer Segmentation: From Lagging Indicators To Leading Indicators”. This report explores how music consumer segmentation needs a reboot for the streaming...

Music Consumer Segmentation: From Lagging Indicators To Leading Indicators

Blog post by Karol Severin

5 Dec 2014

attitudinal segmentation

behavioural segmentation

consumer attitudes

The App Bubble Burst: The Coming Mobile App Economy Correction

Blog post by Karol Severin

12 Nov 2014

android

ios

legacy mobile games

The mobile app economy is one of the most important developments in the paid content marketplace but its success may be built on shaky foundations. In May 2014 we warned about the potential risks of the...

Unlocking YouTube - How YouTube Will Change Music Subscriptions

Blog post by Mark Mulligan

29 Oct 2014

Music

Online video

Uncategorised

YouTube is the globe’s leading digital music service but for its size delivers comparatively little back to the music industry in direct revenue. Even the one billion dollars paid out in Content ID revenues...

Showing 1901 to 1920 of 1932 results.