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To the moon: The GameStop stock story reveals a dynamic shift in consumption culture

Blog post by Hanna Kahlert

3 Feb 2021

“Mortgage-backed securities, sub-prime loans, tranches… It’s pretty confusing right? Does it make you feel bored, or stupid? Well, it’s supposed to. Wall Street loves to use confusing terms to…

TV advertising vs. lockdown hiatus: Welcome to the Super Bowl LV

Blog post by Tim Mulligan

2 Feb 2021

Online video

Sports

advertising

This coming Sunday will see the most financially important domestic sports event on the planet take place when the Super Bowl LV is hosted in the Florida city of Tampa. The Raymond James Stadium will see…

Sony just became (even more of) an independent powerhouse

Blog post by Mark Mulligan

1 Feb 2021

AWAL

Kobalt

Sony Music

Sony Music has bought AWAL (and Kobalt Neighbouring Rights) from Kobalt for $430 million . By adding AWAL to its already-booming Orchard division (as well as other distribution companies), it now has leading…

Equitable remuneration, artist income and unintended consequences

Blog post by Mark Mulligan

29 Jan 2021

Streaming economy

streaming inquiry

equitable remuneration

The UK Parliament’s inquiry on the economics of streaming appears to be building a case for equitable remuneration (ER). There are many iterations of what ER can mean, but a simplified description of…

Women making music

Blog post by Hanna Kahlert

28 Jan 2021

Music

Women

diversity

Even taking into account the impact of the pandemic, it has never been a better time for independent creators in the music business. The various 2020 lockdowns may have prevented artists from earning vital…

Streaming is killing culture? Tell that to the Sea Shanty

Blog post by Hanna Kahlert

26 Jan 2021

Media and Marketing

Being a music artist is no easy feat these days. Labels are struggling to cut through the clutter of content proliferation, pushing artists to shorten songs, forgo the album, and prioritise playlist placements…

Why FuboTV is going big on Sports Betting

Blog post by Tim Mulligan

25 Jan 2021

Online video

SVOD

sports betting

On January 12th, the six year old US-based subscription streaming service FuboTV announced that it was acquiring sports betting and gaming specialist Vigtory. This followed on from company announcements…

Football looks to build digital engagement through Fortnite collaboration

Blog post by Alistair Taylor

22 Jan 2021

endeavor

IMG

WME

Endeavor-owned IMG, acting as Epic Games’ licensing representative, has brokered deals with 23 football clubs to appear in the publisher’s free-to-play battle royale-style game Fortnite. Looking to…

Why acquiring Codemasters is a double-edged sword for EA

Blog post by Karol Severin

22 Jan 2021

licensing

Codemasters

EA’s portfolio is still heavily dependent on third party IP licenses EA’s revenue is heavily dependent on licensed IP titles. This includes FIFA, Madden NFL, NHL, as well as its whole Star Wars games…

Songs are the golden eggs in music catalogues, but who is looking after the goose?

Blog post by Keith Jopling

20 Jan 2021

Strategy

music catalogue

Marketing

Marketing Long Read Part 1: Catalogue & Song Management It will not have escaped your attention that music catalogues are changing hands for serious sums of money. The race to acquire the songwriters’…

Netflix as blockbuster behemoth?

Blog post by Tim Mulligan

19 Jan 2021

netflix

Netflix Q4 Results

SVOD

Today Netflix announces its Q4 2020 results. Widely recognised as one of the standout business winners of 2020, Netflix avoided any D2C ‘Big Bang ’ disruption by seeing its dominant streaming…

Is this the beginning of the end for Instagram?

Blog post by Hanna Kahlert

19 Jan 2021

Media and Marketing

Cultural Trends

It has been a rocky month for social media – and a not-so-promising beginning to a new year. Years of debate have raged over the role of platforms like Facebook and Twitter in the content they host,…

Music has developed an attention dependency

Blog post by Mark Mulligan

15 Jan 2021

Music

The attention economy defines and shapes today’s digital world. However, we have long since reached peak in the attention economy with all available free time now addressed. What this means is that previously,…

Why the NFL is targeting ‘cord-nevers’

Blog post by Alistair Taylor

14 Jan 2021

Sports

Video

Covid-19

For decades, rights holders have prioritised (and relied upon) exponentially increasing broadcast revenues as a mechanism for sustainability and growth, a legacy approach that is in dire need of a review…

Cyberpunk 2077 and Star Wars: The role of imperfection in the fandom formula

Blog post by Hanna Kahlert

13 Jan 2021

The much-anticipated Cyberpunk 2077 was released last month on December 10th, as both the most expensive game ever made and with one of the most high-profile acting casts. Following the studio’s highly-successful…

Does the video streaming world need Struum?

Blog post by Tim Mulligan

11 Jan 2021

Video

This spring, a new start-up will arrive on the scene for US video streaming consumers. Called Struum , it plans to offer a solution to an ongoing challenge of the streaming era – the need for reaggregation.…

WMG invests in Roblox, a major step in bridging music and gaming

Blog post by Karol Severin

11 Jan 2021

Warner Music Group has invested an eight-figure sum in Roblox as a part of its $520 million fundraising round. This in an important strategic move for the label, as it marks a milestone on its journey…

Virtual concerts: A new video format

Blog post by Mark Mulligan

8 Jan 2021

The global pandemic thrust the live music sector into chaos, with global revenues falling by 75% in 2020 compared to one year previously. The music industry was rocked by first-order impacts (no concerts,…

Line change for the NHL: COVID-enforced innovation arrives as ‘D-Day’ commences

Blog post by Alistair Taylor

7 Jan 2021

D-Day

Year 0

Sporting rights

With 2021 commencing, the start of ‘ D-day’ or ‘ Year 0’ for sporting rights is upon us, as the major domestic sports rights start coming up for renewal. Nowhere is ‘D-day’ for sporting rights…

The live versus streaming demographic paradox

Blog post by Hanna Kahlert

5 Jan 2021

artists

demographic

insight

As we begin 2021 with a vaccine on the near horizon, live venue businesses are holding on with whitening knuckles through the intermediate stricter lockdowns. However, the world has changed much in the…

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