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Watch Out, Twitch, YouTube and Apple Arcade: Facebook Gaming Is Coming For Your Market Share

Blog post by Karol Severin

21 Apr 2020

Facebook has launched a new app, Facebook Gaming, currently available on Google Play. Though the company has been in games for years, this is a major development in its games-related strategy as…

Consumption and Production Impacts on TV and Video Streaming under Lockdown

Blog post by Tim Mulligan

21 Apr 2020

Covid-19

COVID-19 programming

disney

Unsurprisingly the UK government opted to extend lockdown for a further three weeks last week, and today will mark the first full month of lockdown for UK consumers. In the US 95% of the population is…

Consumer Engagement: The Brand Solution in a Digital Era of Churn

Blog post by Hanna Kahlert

21 Apr 2020

audience

brand strategy

Chart Of The Week

The digital marketplace has been the setting for innovation in every way that business is conducted, not least for advertisers, entertainment propositions and consumer adoption – and the current COVID-19-induced…

Now Is the Time to Engage, Not Convert

Blog post by Hanna Kahlert

17 Apr 2020

conversion

Covid-19

covid-19 dislocation

Before the COVID-19 pandemic and global lockdowns, there were already two key behavioural trends that have since been accelerated by the current phenomenon: a shift towards digital consumption, and an…

Streaming Services Are Going to Have to Change Their MO

Blog post by Mark Mulligan

17 Apr 2020

coronavirus

Covid-19

New music is the fuel in the streaming engine, creating a virtuous circle of increased label and artist output to meet DSP-stimulated user demand. Now though, with COVID-19 disrupting the production of…

The Gaming Boom Is Driven by Different Genders In Different Age Groups

Blog post by Karol Severin

16 Apr 2020

covid-19 impact

female gaming

gamer demographihcs

We know that we are experiencing a spike in games engagement during this crisis. 21% of adult consumers in the US say they’ve spent more time playing games online ‘in the last two weeks’ (fielded…

AVOD Steps Out Into the Lockdown Era

Blog post by Tim Mulligan

16 Apr 2020

Peacock

quibi

roku

Yesterday saw the soft launch of Peacock, the new direct-to-consumer (D2C) ad-supported video on demand (AVOD) and subscription video on demand (SVOD) hybrid app from NBCUniversal – the media subsidiary…

COVID-19 Impact on Entertainment

Blog post by Dara Jegede

16 Apr 2020

Covid-19

COVID-19 is having a clear and direct impact on the entertainment and media industries, driven by investor uncertainty – resulting in plummeting share prices – and restrictions on movement of people…

Play for the World – EA Aims to Fill Void via FIFA Stay and Play Cup

Blog post by Alistair Taylor

16 Apr 2020

activity gap

broadcast

Brondby

In 2003, FIFA updated its primary logo to include the words ‘For the Game. For the World.’ Fast forward 17 years and governments around the world are instructing their citizens to stay inside. Now…

Forget Virtual – UFC and NRL going Remote

Blog post by Alistair Taylor

10 Apr 2020

Associated Press

broadcaster

With fans currently starved of sports entertainment during lockdown, rights holders are jumping out of the gate to be the first to put on live sports to serve any form of quick fix to see a jump in engagement.…

Welcome to the new Era of Pandemic Programming

Blog post by Tim Mulligan

9 Apr 2020

Covid-19

disney

netflix

As 25% of the world gets used to a second month of lockdown following the public health crisis unleashed by the COVID -19 pandemic, the impact on video continues to grow. Propositions in this new landscape…

Free COVID-19 Impact Webinar

Blog post by Mark Mulligan

9 Apr 2020

coronavirus impact

coronavirus research

coronavirus webinar

MIDiA Research is running a free-to-attend webinar on Wednesday, April 15 th : COVID-19 Impact on Entertainment Demand and Behaviours. Regular readers will know that MIDiA has been publishing COVID-19…

Radio Is Switched On Again

Blog post by Keith Jopling

9 Apr 2020

Covid-19

Music

Radio is suddenly more vital - and by that I mean music radio. The human factor in radio programming and presentation has been clearly demonstrated in the weeks and months of the 2020 COVID-19 pandemic…

The Digital Entertainment Boom Is Temporary; What Comes Next?

Blog post by Hanna Kahlert

8 Apr 2020

boom

coronavirus and entertainment

coronavirus consumer behaviour

The digital entertainment boom as a result of the global COVID-19 lockdowns is but an optimistic wave in a stormy sea the market will have to weather over the coming months… and potentially even years.…

The Self-Isolation Entertainment Boom

Blog post by Mark Mulligan

7 Apr 2020

Covid-19

covid-19 entertainment boom

Games

MIDiA has just published the latest report in its COVID-19 report series: “ T he Self-Isolation Entertainment Boom . This post explores some of the key findings and data. The full report is immediately …

Quick take: Games companies try discounts, delays, and self-disruption

Blog post by Karol Severin

7 Apr 2020

amazon games

Games

Amazon might delay games streaming service launch to 2021 The New York Times has reported that Amazon’s games streaming proposition (now deemed Project Tempo) may be delayed to 2021 due to coronavirus.…

Today Quibi Launches into A Brave New World with Even Bigger Challenges Ahead

Blog post by Tim Mulligan

6 Apr 2020

chance the rapper

Chrissy Teigen

Covid-19

When Quibi chose April 6 th as its US and Canada launch date, it could not have envisaged just how rapidly the world would have reprioritised its finite attention. Quibi’s go-to-market strategy…

Self-Isolation: DAZN Concedes to COVID-19

Blog post by Alistair Taylor

6 Apr 2020

additive services

all-encompassing offering

asset class

Sports streaming insurgent DAZN has announced last week it plans to inform rights holders of its intent to defer its payments of rights fees for any content not yet delivered (i.e. postponed / cancelled…

Exclusive COVID-19 Research Package for Independent Entertainment Companies

Blog post by Mark Mulligan

6 Apr 2020

Covid-19

covid-19 research

During these unprecedented times, the entertainment industries are experiencing rapid change and have been forced to adapt accordingly – from the near collapse of live entertainment, through the cessation…

Why Warner Media Is Investing in Incoming CEO Jason Kilar

Blog post by Tim Mulligan

3 Apr 2020

d2c

hulu

Jason Kilar

On Wednesday AT&T announced that Jason Kilar will become the new CEO of Warner Media on May 1 st 2020. The choice of Kilar speaks volumes about how the US communications major is…

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