MIDiA Blog

Blog - Page 32

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

Podcasts are creating a new era of news

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Annie Langston

28 Jul 2022

Podcasts are becoming a brand extension for every level of public figure, even those who have been shut out or disgraced elsewhere. After being fired from their network positions for allegedly violating...

3 min read

Winter is coming, and Amazon is ready: why the multi-service major is raising its prices

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Hanna Kahlert

27 Jul 2022

Subscription fatigue is already threatening the Covid-driven entertainment boom as post-pandemic behaviours compete for time, money, and attention with the digital subscriptions that thrived under lockdown...

4 min read

Why film has the creative full stop advantage

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Tim Mulligan

27 Jul 2022

As the summer holidays begin, and Netflix starts feverishly planning for its strategic pivot into advertising, the impact of the unfolding attention recession will start being felt in video streaming....

3 min read

Beatport’s LabelRadar acquisition is the latest sign of the platforms era

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Tatiana Cirisano

22 Jul 2022

This week, online music marketplace Beatport acquired LabelRadar, a service that streamlines the demo submission process for artists and labels. Following previous strategic acquisitions, the deal represents...

4 min read

The attention recession meets the economic recession

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Mark Mulligan

22 Jul 2022

attention recession

We are living in uncertain times. The cost-of-living crisis is hitting consumers’ pockets, driven by rising fuel and food prices. The effects of the pandemic are still present, the global economy may...

5 min read

More M&A activity could shift power from games companies closer to big tech

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Richard Broadhurst

22 Jul 2022

attention recession

The first half of 2022 revealed how fragile the digital economy can be. The gaming industry, after a bullish run over the course of the pandemic, was not exempt from the blend of economic uncertainty,...

4 min read

Are we headed towards subscription fatigue?

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Hanna Kahlert

21 Jul 2022

When streaming first made headway in the entertainment world, it shifted the very dynamic of consumption. Ownership became a status symbol of yester-year; access to everything, at all times , was the new...

5 min read

Netflix loses but does streaming gain?

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Tim Mulligan

21 Jul 2022

Netflix password sharing

Netflix Q2 2022

Netflix’s annus horribilis continued this Tuesday during its Q2 2022 result s as the company continued its 2022 subscriber loss with a further one million global subscriber loses. This comes on the back...

3 min read

Acast aims to expand the open podcast ecosystem with Podchaser acquisition

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Annie Langston

19 Jul 2022

Earlier this year, when Acast announced the dismantling of its podcast app, it cited the open podcast ecosystem as the motivation behind the decision. Acast CEO, Ross Adams, explained that the open podcast...

3 min read

Twitter versus Musk will decide the future of social

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Hanna Kahlert

14 Jul 2022

In a turn of events, Elon Musk has backed out of his dramatic, very public proposal to buy Twitter. It is a broken courtship characterised by bad-faith public exchanges , on-platform polls, and plot twists....

5 min read

Podcasts amplify the era of digital activism

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Annie Langston

14 Jul 2022

Podcasts are an open mic for anyone looking to share their opinions about essentially anything. As we saw with Joe Rogan , this placed Spotify in the uncomfortable position of having to decide whether,...

3 min read

MIDiA music forecasts: the new era of growth

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Mark Mulligan

14 Jul 2022

music forecasts

MIDiA has just published its latest music forecasts, available to clients in full here . Here are some of the highlights. 2021 was a huge year for the recorded music business with retail values up 23%...

4 min read

Why Netflix is partnering with Microsoft for video ad dominance

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Tim Mulligan

14 Jul 2022

SVODd advertising

Yesterday Netflix announced that it was partnering with Microsoft as its global advertising technology and sales partner to help it deliver upon its plan (announced in April) to build a new lower priced...

3 min read

Spotify is courting gen Z, but is it enough?

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Tatiana Cirisano

13 Jul 2022

Music Streaming

Spotify just made its first games acquisition by snapping up Heardle , a popular online game where players compete to guess a song by its opening notes. Heardle will remain a standalone website for now,...

4 min read

Changing streaming’s royalty model will unlock a new music economy

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Kriss Thakrar

12 Jul 2022

Music Streaming

Streaming Royalties

It has been an excellent year for the music industry as it enters a new era of growth . While streaming has been at the heart of this growth, there is an underlying tension between platforms and the artists...

5 min read

Minions versus Lightyear: a tale of two contrasting fandoms

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Ashleigh Millar

12 Jul 2022

The new Universal / Illumination film, Minions: The Rise of Gru , has broken records for an Independence Day release to theatres – it grossed $123.1 million over the long weekend, beating the previous...

4 min read

Why Top Gun: Maverick defines peak film in the streaming era

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Tim Mulligan

12 Jul 2022

The film industry could be forgiven for thinking that the COVID induced disruption of the previous two years could be written off as an aberration in the long-term dominance of the live theatrical view...

3 min read

The average gamer plays more than one hour per day, as time spent takes centre stage

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Karol Severin

8 Jul 2022

games consumption

gamer engagement

Over the last two decades, the business models of video games have progressively shifted from unit-sales-led towards engagement-led. This is due to a combination of factors; including the rise of in-game...

3 min read

How (and why) Billie Eilish won Glastonbury

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Mark Mulligan

6 Jul 2022

fragmented fandom

Glastonbury returned to great fanfare after the pandemic-enforced break, which meant it was the first one since 2019. The music world has changed a lot since then, with streaming getting bigger than ever...

6 min read

Spotify shines RADAR spotlight on podcast creators

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Annie Langston

6 Jul 2022

Discoverability remains a core challenge for podcast creators in the audio market. We previously discussed the responsibility of audience platforms to amplify independent voices, with editorial spaces...

3 min read

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