social media blog by MIDiA Research

Blog: social media - Page 7

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

Decoding the Live Event Consumer

Zach Fuller

9 Jun 2016

live events

mobile

See Tickets

The prolonged decline of the recorded music business has often been magnified by the dynamic growth in the live music sector - itself just one part of a booming live event marketplace. Accustomed to an...

min read

Facebook’s DeepText Sees And Learns From Everything You Write

Karol Severin

3 Jun 2016

DeepText

Facebook

Facebook introduced its DeepText AI this week . It is a deep learning-based text understanding engine, which allows Facebook to sieve through and understand several thousand posts per second across 20...

min read

Why Social Media Needs Video

Tim Mulligan

15 Apr 2016

facebook. twitter

live streaming

NFL

Last week saw headline grabbing announcements from the two big “traditional” players in social media - Facebook and Twitter. Facebook’s announcement that it was going to widen its live broadcasting...

min read

Snapchat Leaps From Social Media Hype To Messaging Life Companion

Karol Severin

31 Mar 2016

Chat 2.0

Facebook

Mobile content

Snapchat rolled out a new set of features to its chat capabilities yesterday. Besides adding direct voice and video calling capabilities, the ‘Chat 2.0’ now offers a seamless way to switch between...

min read

Guardian Circle Taps Into The ‘Light Emergency’ Opportunity

Karol Severin

11 Mar 2016

emergency tech

Mobile content

mobile strategy

Guardian Circle is a new app, which allows you to build groups of ‘guardians’ consisting of personal contacts that you wish to rely on. You cansendalerts to these groups immediately bringing your guardians...

min read

How YouTubers Monetize A Shift in Social Dynamics: And Why You Should Too

Karol Severin

25 Feb 2016

content strategy

Marcus Butler

media content

YouTubers have become some of the biggest reach content creators out there. The likes of Marcus Butler, Zoella and Pewdiepie are living proof that it is completely possible today for a single YouTuber...

min read

The Rise Of Mobile Super-Short Form

Karol Severin

30 Oct 2015

Boomerang

Facebook gif

GIF

GIFs have been around since 1987, Vine popularised the feature case for super-short form content in 2013, but in the last few months it’s been raining super-short form innovation. Recent announcements...

min read

Quick Take: New LinkedIn App Improves Its Business Via Extending User Experience

Karol Severin

15 Oct 2015

advertising

Mobile content

LinkedIn previewed a new version of its mobile app , which will be deployed in the upcoming weeks. It took place at the company’s TalentConnect, an event focused on recruiters. Although the preview was...

min read

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