Online video blog by MIDiA Research

Blog: Online video - Page 13

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

Sports Content Comes To Basic Sky Subscription Packages

Tim Mulligan

18 Mar 2016

Today Sky announced that it is making a selection of sports content available to basic package subscribers. A new channel called Sky Sports Mix launching this summer will bring a range of sports content...

min read

The Imminent Launch Of Comic-Con HQ Highlights The Trend Towards Online Video Fragmentation

Tim Mulligan

17 Mar 2016

digital natives

On March 14th, Comic-Con and Lionsgate jointly announced the imminent launch of Comic-Con HQ a new SVOD (Subscription Video On Demand) service. The new platform will allow Beta access on the 7th of May...

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The Chinese Online Video Landscape Is About To Change

Tim Mulligan

15 Mar 2016

Last Friday, Baidu, the Chinese tech group mainly known for its leading search engine in the Chinese market, announced that it was effectively spinning off Qiyi (recently rebranded to the domestic market...

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Could Facebook Be About To Get Into Premium Video Content?

Tim Mulligan

9 Mar 2016

Last Thursday Variety reported that Facebook is considering bidding for the NFL streaming rights for Thursday night games. The National Football league is auctioning off the digital rights to stream 18...

min read

Here's Why Netflix And YouTube Just Parked Tanks On Each Other's Lawns

Cover image for Here's Why Netflix And YouTube Just Parked Tanks On Each Other's Lawns

Mark Mulligan

7 Mar 2016

Chart Of The Week

Slowly but surely the traditional media industries are waking up to the importance of YouTubers but those taking note most quickly are the subscription video companies, Netflix in particular. As recently...

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Chart Of The Week: Music Subscribers Vs Video Subscribers

Cover image for Chart Of The Week: Music Subscribers Vs Video Subscribers

Mark Mulligan

29 Feb 2016

Chart Of The Week

music subscribers

2015 was a big year for streaming music but it was a bigger deal for streaming video, generating $16 billion in revenue compared to $4.5 billion for streaming music. (Both figures are retail values). The...

min read

Netflix’s Global Learning Curve

Tim Mulligan

29 Feb 2016

Last Wednesday at the MMIX stream of Mobile World Congress in Barcelona, Scott Mirer, VP of the device partner ecosystem at Netflix gave a keynote speech where he shared newly acquired insights into global...

min read

How YouTubers Monetize A Shift in Social Dynamics: And Why You Should Too

Karol Severin

25 Feb 2016

content strategy

YouTubers have become some of the biggest reach content creators out there. The likes of Marcus Butler, Zoella and Pewdiepie are living proof that it is completely possible today for a single YouTuber...

min read

How Free Is Defining Digital Content Strategy

Cover image for How Free Is Defining Digital Content Strategy

Mark Mulligan

24 Feb 2016

The internet’s ‘gift’ to media companies was free. And it’s the gift that just keeps giving. Record labels, newspapers, online publishers, TV companies, games publishers continue to grapple with...

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Vevo Must Break The Mould When It Goes Premium

Mark Mulligan

18 Feb 2016

Vevo has long been in search of an identity. In fact you could make an argument that it has had an identity crisis since its inception as a music industry appendage/Trojan Horse superimposed on YouTube...

min read

Snapchat Video Comes Into Its Own

Tim Mulligan

18 Feb 2016

So something remarkable happened at this year’s Grammys awards. Not the who, where orwhat about the winners of the world’s most prestigious music awards ceremony. Something far more profound for the...

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Apple Get Into Scripted Drama With Dr Dre

Tim Mulligan

16 Feb 2016

The inevitable first shot by Apple in the video streaming originals battle has been fired. On Friday the Hollywood Reporter ran with the announcement that Apple was paying for media mogul Andre Young –...

min read

Quick Take: YouTube Acquires BandPage

Mark Mulligan

12 Feb 2016

Direct to fan platform BandPage today announced that it is being acquired by YouTube. BandPage already integrates with a number of streaming services to sell merchandise, tickets and more for artists directly...

min read

Miranda Sings And Netflix - A New Direction For TV Commissioning?

Tim Mulligan

12 Feb 2016

Native Content Creators

Something very big has happened in the world of online video with Netflix commissioning a brand new 8 part series from social talent Colleen Ballenger Evans aka Miranda Sings. If Miranda Sings doesn’t...

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Google And The Battle For The TV Set

Tim Mulligan

2 Feb 2016

The Future of TV Coalition , a coalition of US Pay-TV companies whose 47 members include Comcast, Time Warner Cable, Charter Communications and Dish Network has reacted strongly to Google’s latest attempt...

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Why Netflix and Amazon Are Outbidding The Competition For The Best Of Sundance

Tim Mulligan

27 Jan 2016

manchester by the sea

Amid the cold wintery weather of Utah, something extraordinary is happening, and it is not just the annual Sundance Film Festival currently being held in the scenic location of Park City. For the world’s...

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Why Spotify Is Getting Into Video

Tim Mulligan

26 Jan 2016

short form video

This week looks set to herald the launch of video content on Spotify’s Android app with a video enabling update coming to the service’s iOS app coming later. Initially the video viewing functionality...

min read

How Pay-TV Can Get Netflix Off Its Front Lawn

Tim Mulligan

20 Jan 2016

emerging markets

Amidst all the positive news about Netflix’s continuing growth story, some interesting points were touched upon in yesterday’s Netflix Q4 2015 Earnings Interview with analysts. Perhaps the most revealing...

min read

MIDiA Chart Of The Week: YouTube Subscribers

Cover image for MIDiA Chart Of The Week: YouTube Subscribers

Mark Mulligan

18 Jan 2016

Chart Of The Week

Video is eating the world and as it does so YouTube’s role is evolving in a subtle but crucial way. YouTube used to be the undisputed home of short form video but that role is now challenged by Facebook...

min read

Is Apple Poised To Disrupt The Pay-TV Industry By Buying HBO?

Tim Mulligan

14 Jan 2016

As opportunities go, it doesn’t get much bigger than this: the opportunity to buy the most lucrative content creator in video. Rumours are running around that ( click here to see the Market Watch Article...

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