Blog: Mobile content - Page 2

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Midem 2018 – definitive disruption: streaming opportunities in Africa

Georgia Meyer

13 Jun 2018

advertising Africa disruption

The Africa focus at this year’s Midem began in April, with four local forums in South Africa, Nigeria, Ivory Coast and Congo. This culminated in a focused set of talks, seminars and a keynote on the main conference stage from Tencent Africa.

The fight for viewership in the new sports video era is only just getting started

Alistair Taylor

6 Jun 2018

Consumer behaviour cord cutting digital rights

Traditional linear TV broadcasters are feeling the strain from the reduction in loyal customers, as sports consumption continues to transition from TV to online and mobile. SVOD’s streaming content land grab, which drew scripted drama fans from traditional pay-TV, is now moving into the sports are...

Could Hatch Be Rovio’s Answer To Satiating Shareholders In The Long Term?

Karol Severin

1 Mar 2018

Angry Birds Games hatch

Last week Rovio published preliminary information about its performance in Q4 and full year 2017, as well as its outlook for 2018. Rovio said it expects €297.2 million revenue for 2017, which is a growth of 55% year-on-year (17% growth between Q4 2016 and 2017).

Facebook Launches App For Under 13s

Karol Severin

8 Dec 2017

Facebook Media messenger

Facebook has launched Messenger Kids, a free video calling and messaging app designed for kids to connect with friends and family from their tablet or smartphone. Until now, all apps from the company had 13 as the minimum age according to the Terms and Conditions.

Twitter Lite is now available on Google Play In 24 more countries

Karol Severin

1 Dec 2017

Messaging apps mobile Mobile content

Twitter has launched Twitter Lite on Google Play store in 24 countries. The move comes after successful testing in the Philippines. Users in countries where mobile data is expensive, and perhaps disposable income is relatively low, will welcome the Lite version.

Snapchat’s Re-Design Is Likely Too Little Too Late

Zach Fuller

30 Nov 2017

Branded content buzzfeed digital advertising

Having promised a ‘whole new Snapchat’, it appears the app’s mooted re-design is not the revolution Evan Spiegel proposed during his company’s Q3 earnings call. The company’s founder stated that: “While blurring the lines between professional content creators and your friends has been an...

Quick Take: Zynga’s Q3 results and acquisition of Peak Games’s Card Game Studio

Karol Severin

8 Nov 2017

Games Mobile content Zynga

In August, we wrote about Zynga swinging back to profit and its plans to focus further on branding and ‘forever franchises’ (games it believes will remain long-term successes), to maintain its positive momentum.

Quick Take: What The New 280 Character Limit Really Means For Twitter

Karol Severin

29 Sep 2017

140 characters 280 characters Media

Twitter announced this week that it started trialling an extension of its established 140-character limit to 280 characters. This islargely about trying to improve engagement and, concretely, time spent.

Spotify, Netflix And Instagram Make Gains In Q2 2017

Mark Mulligan

19 Sep 2017

Amazon Apple Music candy crush saga

Since Q4 2016 MIDiA Research has been fielding a quarterly tracker survey across the US, UK, Canada and Australia to build a proprietary dataset that provides a unique insight into how digital consumer trends are evolving quarter-upon-quarter.

Cover image for Spotify, Netflix And Instagram Make Gains In Q2 2017

Why Facebook Is Getting Serious About Delivering Sports Video To The Next Billion Digital Users

Tim Mulligan

6 Sep 2017

Facebook IPL Media

On Monday, September 4th, the Indian Premier League (IPL) held its media rights tender process for the rights to stream Indian Cricket matches for five years from 2018 to 2022. A total of 24 companies participated in the invitation to tender (ITT), to bid for the broadcast and digital rights both in...

Rovio’s ‘Games-First’ Strategy Is Not Just About Games

Karol Severin

17 Aug 2017

Angry Birds cross-entertainment strategy cross-platform entertainment

Rovio reported its Q2 results this week. Total revenue was €86.2 million, a year-on-year (YoY) increase of 94%. While the majority of Rovio’s revenue was driven by games (€61.3 million, 65% YoY increase), its brand licensing revenue grew the fastest with a 242.

Quick Take: Zynga Swings To Profit in Q2

Karol Severin

3 Aug 2017

brand loyalty forever franchise Games

Zynga is turning things around. Its Q2 2017 revenue and booking performance were the best in four years. The company’s revenue was $209.2 million, up from $181.7million in Q2 2016. What’s more, Zynga had a $5.

How A Month With Spectacles Changed My Outlook On Snap’s Future

Karol Severin

7 Jul 2017

Innovation Media Mobile content

When the SnapBot finally popped up in Berlin, I eagerly trekked to the location to see whether the product would change my existing opinions about the company’s future. It did. I made my way to the SnapBot on a sunny Friday afternoon.

Facebook Gatecrashes VidCon

Tim Mulligan

21 Jun 2017

Facebook Mobile content Online video

Today sees the start of VidCon 2017, an annual event that is synonymous with the YouTubers who have used the world’s largest video platforms to create social talent- driven media businesses unique to the digital space YouTube’s video rival Facebook is now muscling in on proceedings.

What Switch’s Games Offering Tells Us About Nintendo’s Strategy

Karol Severin

15 Jun 2017

ARMS nintendo switch Games subscription services Mobile content

Nintendo made a number of game title announcements in recent days and weeks. They include an array of game deployment models: an exclusive release of Arms; the first Pokemon-themed title Pokken Tournament; a Pokemon RPG game for Switch, as well as Nintendo’s own Super Mario Odyssey and third party...

The App Store Wants To Become A Mobile Gamer Hangout Spot

Karol Severin

8 Jun 2017

app store app store revamp Apple

Apple has introduced a revamp of the App Store as a part of its upcoming iOS11 launch. The announcement reveals an array of changes and upgrades, all of which are ultimately geared towards increasing consumer time and money spent on the App Store.

Cover image for The App Store Wants To Become A Mobile Gamer Hangout Spot

Tencent’s Online Games Revenue Understates The Company’s True Gaming Power

Karol Severin

19 May 2017

financial results games companies Mobile content

Tencent published its financial results for Q1 2017 this week. Online Games revenues grew by 34% to RMB 22.8 billion (approximately $3.3 billion at the current exchange rate). To illustrate the degree of its dominance in the gaming world, this alone is more than EA’s and Activision’s revenues co...

How Tencent’s Appeal To Western Games Companies Drives Its Global Gaming Domination

Karol Severin

12 May 2017

games acquisition games industry in china gaming landscape

Tencent announced a $90 million investment into Pocket Gems, a US-based studio best known for its major titles Episode and War Dragons. It is hardly news that Tencent has been on a gaming acquisition spree over the past few years.

Latest MIDiA Research Reports: An Overview

Mark Mulligan

11 May 2017

2017 consumer insights Digital

Throughout Q1 2017 MIDiA Research has taken a close look at the latest shifts, trends and consumer insights within the digital marketplace across the 4 key areas of Video, Media, Music and Games. MIDiA reports address market forecasts and growth patterns by coverage areas and our latest reports cons...

Cover image for Latest MIDiA Research Reports: An Overview

Why Facebook’s Instant Games Could End Up Eating Apple And Google’s Lunch

Karol Severin

4 May 2017

facebook games instant games messenger games

Facebook has started rolling out its non-download Instant Games globally, after having launched in the US in November. The announcement has come after additional new developer features were introduced to Instant Games developers during last week’s F8 conference.

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