Blog: king

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

MIDiA Chart Of The Week: The Mobile App Funnel

Mark Mulligan

14 Dec 2015

acquiring mobile users

apps

Chart Of The Week

App companies lose users and revenue right across the user acquisition and retention process. Thus as the global app market grows the amount of lost revenue accelerates also. MIDiA’s app funnel analysis...

min read

App Bubble Update: Hit Mobile Game Publishers Are Running Out Of Steam

Karol Severin

12 Nov 2015

Activision

app bubble

app bubble burst

We pointed out the risks associated with the app economy being too dependent on a few hit apps back in 2014. The big question always was whether new titles of hit mobile game publishers could replicate...

min read