exclusive content blog by MIDiA Research

Blog: exclusive content

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

Podcasts’ music opportunity both serves audio creators and inspires listeners

Annie Langston

21 Apr 2022

Podcasts

exclusive content

Audio

As the audio market becomes more saturated, solving creator pain points becomes essential for both platforms and networks. Music licensing is becoming a crucial component of podcast creation but the often-complicated...

min read

Sky and BT announce long term partnership for cross-supply of content

Alistair Taylor

2 Nov 2018

addressable audience

Amazon Prime

attention economy

British broadcasters Sky and BT confirmed this week a long-term extension and expansion to an overall content cross-supply deal. Following the initial agreement signed in the UK last December , the partnership...

min read

Apple Music, Pharrell Williams And The Exclusives Wars

Mark Mulligan

24 Jun 2015

apple beats

apple music

exclusive content

Apple’s forthcoming streaming service Apple Music has been making no end of headlines . So far Apple is coming out on top and the latest development shows just how Apple intends to fully use its power...

min read

Why Netflix And Amazon Want Jeremy Clarkson

Mark Mulligan

26 Mar 2015

Amazon

exclusive content

jeremy clarkson

The BBC’s decision not to renew the contract of the ever-controversial Top Gear presenter Jeremy Clarkson has generated far more than its fair share of media attention. It has even triggered responses...

min read