Blog: Content creation

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

What is at stake in the TikTok-UMG showdown

Tatiana Cirisano

1 Feb 2024

Music streaming

TikTok

Universal Music Group

Music’s biggest on-again, off-again relationship just took a turn for the ugly, as Universal Music Group is pulling its music off TikTok. We have seen this movie before: Every time the music industry...

min read

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Like Netflix, music needs a ‘second screen’ strategy

Tatiana Cirisano

4 Jan 2024

Music streaming

Netflix

SVOD

The attention economy is more competitive than ever, with all entertainment types increasingly competing with each other for the same finite time. This has led to new levels of multitasking, like listening...

min read

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