Business Strategy blog by MIDiA Research

Blog: Business Strategy - Page 5

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

How will AI change the video creator tools’ value chain?

Cover image for How will AI change the video creator tools’ value chain?

Ben Woods

18 Apr 2024

When it comes to selling software and hardware, the creatoreconomy resembles other types of hobby. Take sports: there are plenty of cheapfootballs and tennis rackets out there for consumers who want to...

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Bifurcation theory | How today’s music business will become two

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Mark Mulligan

18 Apr 2024

bifurcation theory

future of music

One of things we pride ourselves on at MIDiA is helping the marketplace peer over the horizon with disruptive, forward-looking ideas and vision. We have a long track record of doing this (you can find...

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Litigation versus innovation-treading the IP tightrope in the AI era

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Tim Mulligan

17 Apr 2024

The year so far has been largely shaped by AI and perception of just how much it is poised to transform consumer lives. The primary focus has been on the technology and how it may be applied. However,...

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What podcast slowdown? 1.2 billion people will be listening by 2030

Cover image for What podcast slowdown? 1.2 billion people will be listening by 2030

Rutger Rosenborg

11 Apr 2024

spotify podcasts

Is podcasting slowing or growing? Both, as it turns out. With marketing and advertising budget cuts contributing to layoffs and cancellations at major podcasting players like Spotify and NPR, 2023 was...

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Ideas are king in the land of AI video creation

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Ben Woods

11 Apr 2024

video creator tools

Creator Economy

Those with doubts about the impact of AI on video creation should watch Air Head . The surrealist short film about a man with a balloon for a head was pieced together using OpenAI’s Sora , the text-to-video...

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The rise of the IP bank

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Tim Mulligan

10 Apr 2024

Post-lockdown saw the rise of media fusion into mainstream media formats, with games titles such as The Last of Us being made into episodic TV series. This followed the metaverse V1 experiences of live...

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Steam is the unlikely winner of the modern console wars – for now

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Rhys Elliott

4 Apr 2024

Thanks to console manufacturers and third-party publishers moving content to Steam, Valve now boasts one of the most diverse AAA offerings on the market, benefitting from new strategies adopted by Xbox...

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Spotify wants to make podcasts a marketing driver for music

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Rutger Rosenborg

4 Apr 2024

Music Streaming

Last summer, Variety published an article about the effect Alex Cooper’s Call Her Daddy podcast has on boosting the streams of her musician guests . According to Spotify, Anitta’s streams increased...

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Disney’s IP bank is its ultimate superpower which it needs to double down on investing in hybrid IRL success

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Tim Mulligan

4 Apr 2024

Disney’s annual shareholder meeting has confirmed that its management team, led by streaming and IP visionary Bob Iger, remains firmly in control of the media major’s destiny by thwarting Nelson Peltz’s...

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Take-Two acquires Gearbox as cross entertainment synergies ramp up

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Karol Severin

28 Mar 2024

take two interactive

We have barely made it to the end of the first calendar quarter of 2024 and MIDiA’s prediction about a $100 million+ acquisition in the games industry has panned out. Take-Two Interactive (Take-Two)...

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AI could enable a golden age of audio piracy

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Rutger Rosenborg

28 Mar 2024

Everyone knows the story: In the early 2000s, peer-to-peer (P2P) file-sharing platforms like Napster, Kazaa, and LimeWire helped digital music piracy proliferate, ultimately decimating recorded music revenue...

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Why Prime Video's Mr Beast gamble can fuel Amazon's advertising business

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Ben Woods

25 Mar 2024

Amazon Prime Video has embarked on a big bet that could reshape the relationship between streaming TV and content creators. Long rumoured, the deal between YouTube superstar Mr Beast and Prime Video was...

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As Spotify corners audiobooks, Audible eyes functional audio

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Rutger Rosenborg

22 Mar 2024

Over the course of 30 years, Audible’s catalogue has grown to include more than 470,000 audiobooks, at least according to their own ads . In less than a year, Spotify’s catalogue has grown to include...

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Global recorded music revenues grew by 9.8% in 2023

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Mark Mulligan

18 Mar 2024

recorded music 2023

recorded music revenues

Growth is back! After a slower 2022, global recorded music revenues grew by 9.8% in 2023 to reach $35.1 billion, compared to 7.1% in 2022, which means that the market is now more than double (124.5%) the...

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MIDiA independent label and distributor survey

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Mark Mulligan

14 Mar 2024

independent labels

MIDiA is fielding its annual independent label and distributor survey . This is the chance for the independent sector to have its voice heard. Given all of the changes that are taking place in the streaming...

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BarbenHeimer needs to usher in media fusion to fully revitalise cinema

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Tim Mulligan

13 Mar 2024

In many ways the 96th Academy Awards was positioned as the critical confirmation of last year’s double blockbuster performances of Oppenheimer and Barbie . Collectively, these titles generated $2.4 billion...

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New audiobook pricing gives Spotify the best of both worlds

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Rutger Rosenborg

6 Mar 2024

In late 2023, Spotify slowly started rolling out audiobooks to Premium subscribers in select markets . In contrast with Spotify’s unlimited supply of music, Premium subscribers were allotted 15 hours...

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Is BritBox International the missing commercial streaming catalyst for the BBC?

Cover image for Is BritBox International the missing commercial streaming catalyst for the BBC?

Tim Mulligan

4 Mar 2024

Business Strategy

Last Friday, ITV announced the sale of its entire 50% interest subscription video on demand (SVOD) service to its partner and fellow shareholder, BBC Studios (the commercial arm of the BBC). BritBox was...

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TikTok highlights the importance of publishing — and lack of songwriter services

Cover image for TikTok highlights the importance of publishing — and lack of songwriter services

Tatiana Cirisano

29 Feb 2024

It is no news flash that the music business has a reputation for undervaluing songwriters. Despite being arguably the most important part of the song, the shift to streaming has been even more disastrous...

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Paramount is on the right track but does it have enough time?

Cover image for Paramount is on the right track but does it have enough time?

Tim Mulligan

29 Feb 2024

Yesterday, Paramount announced its full year 2023 financial results. The numbers were stark, with revenues down 2% to $29.7 billion and an operating loss of $451 million. The stock price declined at the...

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