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From Adblocker To Ad Exchange: Eyeo Embeds Itself Into The Digital Advertising Value Chain

Karol Severin

21 Sep 2016

Adblock Plus

adblock plus ad exchange

adblockers

Last week a major strategic puzzle piece fell into place on an adblocker’s journey to become a commercial part of the digital advertising industry’s value chain. Eyeo, the company behind Adblock Plus announced that it is launching an ad exchange.

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