Mark Mulligan

Free COVID-19 Impact Webinar

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Blog post by Mark Mulligan
MIDiA Research is running a free-to-attend webinar on Wednesday, April 15 th :  COVID-19 Impact on Entertainment Demand and Behaviours. Regular readers will know that MIDiA has been publishing COVID-19…
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The Self-Isolation Entertainment Boom

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Blog post by Mark Mulligan
MIDiA has just published the latest report in its COVID-19 report series: “ T he Self-Isolation Entertainment Boom . This post explores some of the key findings and data. The full report is immediately …
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The COVID Bounce: Part II

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Blog post by Mark Mulligan
In their early stages, COVID-19 self-isolation measures have quickly created new consumer behaviour patterns, oriented around four key axes: Communication Entertainment Information/news Education (for…
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